Ambassadors
Our Team
Meet our (S)Heroes
Jhon Marleen
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Nathan Campbell
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Luna Houston
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Peter Peterson
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Our values
Authenticity
At APLAUZ, we believe in the power of being unapologetically yourself. We inspire riders to express their unique identities and remain true to who they are. Beyond our designs, we operate with transparency, honesty, and ethical practices in every aspect of communication and business.
Empowerment
We are here to inspire confidence and self-assurance in every rider. Because there is nothing more beautiful than loving yourself. We stand for the courage to pursue your passions and goals, proving that every kind of journey is precious.
Individuality
We celebrate diversity and embrace the unique styles and preferences of the riders. APLAUZ champions the importance of living and riding in harmony with oneself, reminding equestrians that self-care, healthy egoism and balance is not only acceptable but necessary to thrive.
Inclusivity
Equestrianism should be a place of belonging. We foster a sense of acceptance within the community, regardless of appearance, background, or identity. At APLAUZ, we’re building a supportive and collaborative environment where equestrians can uplift and inspire each other.
Passion
Riding is more than a sport: it’s a lifestyle that brings empowerment, joy and connection. We share this genuine passion through every stitch of our designs. And yes, we embrace a touch of hedonism — because wearing something beautiful, personal, and perfectly crafted is a pleasure every rider deserves.
Creativity
For us, every design is an opportunity to combine artistry with purpose, making riding and stable life both functional and beautiful. Our love for crafting apparel drives us to create pieces that reflect individuality while addressing the needs and aspirations of modern equestrians.
